Did you know that getting backlink placements from several high-authority domains could boost your website’s SEO? According to a recent study, the #1 result on Google searches had 3.2X more linking domains than the rest of the websites on the first page.

However, ask any digital marketer in charge of SEO, and they’ll tell you just how challenging it is to land a quality backlink. Let alone three. 

This is where buying backlinks comes in.

In this guide, you’ll learn everything about purchasing inbound links, including the best place to buy backlinks and how to choose the right vendor.

Need a quick solution to boost your website’s domain rating? 

At Profit Engine, we offer affordable, high-quality backlinks to help you accelerate your website’s SEO performance. We use a 16-point vet list to audit the links and ensure they meet the standard quality. Also, we leverage AI to develop and tailor a results-driven link-building strategy for your website.

Book a free consultation today!

What Are Backlinks and Why Do They Matter?

Backlinks simply refer to links that connect one website to another. Also referred to as inbound or incoming links, they direct visitors to external websites to find additional information on topics related to the anchor text. For ecommerce websites, backlinks lead visitors to landing or product pages.

A common question website owners ask is, “Are backlinks important? And if so, how important are they?”

The simple answer is yes! Backlinks function as a seal of approval that your website has authority in your niche and contains helpful content for readers. In fact, if you publish SEO-focused content but still lag behind your competitors in domain authority and SERP ranking, they likely have more backlinks than you do.

Other essential benefits of adding backlinks to your website include:

• Faster indexing as search engines use backlinks to discover new web pages.
• Increased referral traffic from high-authority websites.
• Enhanced credibility as visitors trust pages linked on reputable websites.
• Inbound links from relevant, high-authority websites improve your SERP ranking by signaling search engines that your site contains valuable information.

Is Buying Backlinks a Good Idea?

Yes. Buying backlinks is a good idea. And here’s why:

• Boosted Domain Ratings: Buying high-quality backlinks that associate your website with authoritative domains increases your SERP ranking.
• Resource Efficiency: Purchasing links helps you bypass steps like manual outreach and follow-ups, which could take months to accomplish.
• Competitive Edge: You can buy backlinks to help your website rank for highly competitive keywords and create an edge.
• Hybrid Link-Building Strategy: You can purchase links to complement your organic backlinks and create a comprehensive profile for your website. This helps you benefit from short-term SEO gains, like increased SERP rating, and long-term benefits, like a high domain rating.
• Increased Referral Traffic: Buying backlinks to websites with high domain authority in relevant niches helps direct referral traffic to your web pages, some of which may convert into paying customers.

Pros and Cons of Buying Backlinks

Like any marketing strategy, buying backlinks has its benefits and disbenefits.

The table below illustrates the merits and demerits of purchasing backlinks for your website:

‍

Pros:

• Buying backlinks is more convenient than investing time in manual outreach
• .Purchasing backlinks can help you elevate your website’s domain rating quickly.
• You can buy high-quality backlinks to edge out your competitors.
• Agencies selling backlinks provide expert advice on streamlining your link-building strategy.

‍

Cons

• There’s no guarantee that the backlinks you buy will meet the standard quality.
• Some backlinks are expensive and could lower your ROI.

‍

It is irrefutable that the advantages of buying backlinks far outweigh any concerns you might have. Also, you can easily mitigate the demerits of buying high-quality backlinks so they don't affect your website or ROI.

For example, you can vet the backlinks to ascertain whether they are from high-authority domains. Also, you can compare various pricing plans and go for the vendor that offers the best value for your money.

Best Places to Buy Backlinks

Now, let’s look at the best places to purchase inbound links to boost your website’s domain authority:

1. Profit Engine

Profit Engine provides strategy-driven link-building solutions tailored to your business needs and SEO goals.

For example, are you struggling to rank? Or do you fear that your website has low-quality backlinks that could hurt your SEO?

Let's help you clean up your backlink profile. We use a thorough 16-point checklist to audit backlinks and ensure they are safe and relevant to your website. We also leverage AI to put together a smart, data-driven link-building strategy that gives you an edge over your competitors.

Our most highly sought-after backlinks services include:

• Guest Post and Outreach
• Niche Edit Services
• Tiered Link Building
• HARO Link Building

Book a free, no-obligation strategy session to learn how we can help you optimize your backlinks profile!

2. Loganix

Loganix's expertise in SEO includes link-building, keyword research, and content marketing. They give clients autonomy over the inbound links added to their sites.

This lets you choose only the backlinks that are relevant to your niche or target market. 

But this comes at a price, with Loganix offering its backlinks packages at a premium fee, which could affect your ROI.

3. Authority Builders Co.

Authority Builders Co. helps businesses grow website traffic mainly through guest posts, niche edits, and local SEO. 

Businesses could also opt for digital PR—these are paid features in reputable publications. 

However, the packages are quite expensive and often lock out small and medium-sized companies with limited marketing budgets.

4. HeySERP

HeySERP positions itself as a jack-of-all-trades on matters of SEO. The agency offers many services, including web design, content writing, press release management, and link-building.

Unfortunately, this means very little link-building specialization. Consider HeySERP if you are only looking to elevate your website’s domain rating marginally. This is because the company mainly offers medium-quality backlinks— the links won’t impact your website’s authority much.

5. Fatjoe.

Fatjoe. is a UK-based link-building agency that offers backlinks to B2B resellers. But what does this mean? They sell backlink packages to SEO agencies and affiliates, who, in turn, sell them to website owners.

As such, you might consider Fatjoe if you want to buy backlinks in bulk and offer them to your clients at a profit.

So, where do individual businesses stand in this arrangement? While you can purchase backlinks for your website, you’ll likely shell out more than bulk buyers.

How to Buy Quality Backlinks

Here’s a step-by-step guide to help you buy backlinks the correct way:

1. Outline Your Link-Building Goals: What do you hope to achieve with the backlinks? Is it to increase your website’s domain rating? Define your link-building objectives to establish the type of backlinks you need.
2. Have a Budget: Calculate how much you are willing to spend on link-building. This will help you determine the quantity and quality of backlinks you can afford.
3. Analyze Your Backlink Profile: Perform a backlink gap analysis and compare the number and quality of your inbound links to those of your competitors. This should help you identify high-quality backlinks that you can purchase to outperform competing brands.
4. Pick a Reputable Backlinks Seller: Get your backlinks from vendors with a proven track record. Use the checklist discussed in the next section to screen potential vendors and select the right one.
5. Confirm the Backlink Tags: The vendor should accept to set the backlinks to nofollow and dofollow based on your preferences.
6. Monitor Analytics: Track link building metrics like domain authority and referral traffic to see how the backlinks impact your website. This will help you evaluate the backlinks’ return on investment and whether to continue partnering with the seller.

Factors to Consider Before Buying Backlinks

Use our cheat sheet to purchase quality backlinks:

• Vendor Reputation: Prioritize sellers with a proven track record of providing quality inbound links. Also, opt for sellers with transparent pricing plans.
• Content Quality: Ascertain that the links will be inserted into high-quality, helpful content to attract the right leads to your website.
• Website Authority: Buy backlinks from websites with high domain authority and ratings to grow your referral traffic and SERP ranking. Also, ensure the website is relevant to your niche for maximum SEO value.
• Competitor Analysis: Evaluate your competitors' backlink profiles for insight into the inbound links you need to outperform them.
• Compliance with Google Guidelines: Confirm that the backlinks you want to buy are not spammy. Also, check for possible manual penalties that could hurt your website’s domain rating.

How to Choose the Right Backlink Provider 

Ready to buy backlinks and supercharge your website’s domain rating and referral traffic? Get your inbound links from reputable vendors. 

Here’s how to choose the right link building agency:

• Compare Pricing: Link-building is cost-intensive but worth every penny if done correctly. Do not just go for the cheapest offer. Evaluate the cost per link against the expected value. At Profit Engine, we are transparent about pricing, so you know exactly what you are paying for (see our packages).
• Opt for Quality Over Quantity: Go for vendors with high-quality backlinks that will catapult your website’s authority and rating. We use a 16-point link building checklist to screen backlinks to ensure they are safe and relevant to your niche.
• Ask for a Link-Building Strategy: The agency you work with should give you a bespoke link-building strategy aligned with your SEO goals. At Profit Engine, we leverage AI and data to formulate a backlinks roadmap to help your website rank for relevant keywords.
• Check for Efficient Link Management: Choose a backlinks seller with well-defined, streamlined workflows. We follow a five-step process for our guest posts and a four-step process for our niche edits, so you can always track the progress.

Unfortunately, not all backlinks are created equal. High-quality backlinks strengthen your website’s authority, while spammy ones hurt your SEO. The best way to shield yourself from Google manual penalties is to buy your backlinks from a reputable vendor.

At Profit Engine, we have over 10 years of experience selling quality backlinks that improve our clients’ domain authority and rating. We work closely with our clients to ensure the purchased links are relevant to their niche and SEO goals.

Select from our link building packages—a mix of guest posts, niche edits, and tiered links—and start building a results-focused backlink profile for your website!   

Frequently Asked Questions (FAQs)

Let’s answer some of the questions you might have about purchasing backlinks:

Are Purchased Backlinks Safe for My Website?

Yes. Purchased backlinks are safe for your website. At Profit Engine, we use a 16-point checklist to vet links, so we only backlink your website to high-quality domains.

How Much Do Backlinks Typically Cost?

It depends on several factors, such as the domain rating of the hosting website, niche relevance, link type, and placement location. 

For example, as mentioned in our link-building packages, we offer high-quality backlinks at $215 for a DR30+ guest post and $380 for a DR60+ URL.  

How Do I Know If a Backlink Is High Quality?

There are several indicators of backlink quality, including:

• The link is from a high-authority, relevant website.
• The backlink is placed naturally into the content.
• The anchor text is relevant to your niche or users’ search intent.
• The hosting website has high organic traffic.

How Many Backlinks Should You Buy for SEO Growth?

The number of backlinks you need to grow your SEO significantly depends on industry or niche competition, the keywords you want to rank for, and the authority of the domains you use for your backlinks. 

For example, 10 backlinks from websites with a DR 70 offer more value than 50 inbound links from domains with a DR 30.

Conclusion – Should You Buy Backlinks?

Yes. You should buy backlinks to bypass the outreach and follow-up steps, which could take months. Also, there’s no guarantee that the outreach will result in quality backlink placements.

On the other hand, buying backlinks lets you benefit from the relationships that link vendors have nurtured for years. You could get a placement in a high-authority domain that you initially thought was out of your reach.

Over the last 10 years, we have helped numerous clients grow their website’s domain authority and ratings through our high-quality backlinks. We offer results-driven link-building strategies that combine guest posts, niche edits, and HARO links to elevate your SERP ranking.

Schedule a one-on-one, no-obligation call to learn how buying our backlinking packages can help you scale your website’s traffic.